Katrina brings over a decade of project management experience to Kinetic Instruction. She worked in Television as a Post Production Supervisor before following her passion into Training and Development. Her experience spans E-learning design, virtual training facilitation, LMS management, video production, hiring, HR, onboarding, managing people and projects, and high-stakes attention to detail. Katrina is passionate about the intersection of learning and strategically developing people and processes to better serve company goals.

Now, she loves rolling up her sleeves every day to work alongside the immensely talented Instructional Designers and E-Learning Specialists at Kinetic Instruction. Every day is an adventure, and tackling these learning adventures together as part of a finely-honed team is a dream come true!

In what’s left of her spare time Katrina loves used bookstores, mountains, succulents, and craft beer. And so far, her daughter has given her a solid A- at the whole “parenting” thing.

Brittni is an enthusiastic instructional designer with a Master’s degree in Learning Design & Technology from Purdue University, where she studied a multitude of design theories and platforms. This experience allowed her to conceptualize the significance of utilizing the client’s diverse needs to produce unique material that identifies and meets the requirements and standards.

Brittni gained instructional experience as a secondary teacher in the public and private sectors, where she obtained unparalleled exposure to pedagogy expertise. She applies this knowledge to generate an amalgamation of teaching and instructional design to bring a diverse, engaging, and creative approach to developing innovative and personalized instructional materials.

Patrick F. Cravalho earned a PhD in Educational Psychology from Kent State University at the end of 2015. He returned to the Bay Area at the beginning of 2016 to begin teaching for the Psychology Department at San José State University (SJSU) and to conduct research for multiple labs at NASA Ames Research Center as an SJSU Research Foundation contractor. Patrick’s return was a homecoming since SJSU is his alum mater for an MA in Experimental Psychology. In 2019, he added Psychology major/minor advisor duties for SJSU.

Although Patrick continues teaching and advising at SJSU, he has recently shifted his secondary focus from research at NASA Ames to instructional design for Kinetic Instruction. Serendipitously, Patrick met Phil on a flight to Denver. Patrick was on a spring break trip. Phil was traveling for Kinetic work. On the plane, they struck up a conversation about pedagogy, kept in touch, and months later Patrick meet Katrina, Merf, and Moose when he began working for Kinetic!

Merf joined Kinetic Instruction in April 2019 as our Senior E-learning Specialist, becoming our first official employee. Her expertise in animation, web programming, video and audio editing brings our instructional designs to life.

She excels in learning to use new software and design programs, as well as teaching others to use them. She applies strategies from her long career in creative design to quickly adapt to the tools used by our customers, in addition to a wealth of expertise in more than a dozen programs and coding languages.

Merf lives in Southern California and has a love of the ocean, chocolate, and traveling the world to learn from new cultures.

Moose Potter is our Chief Happiness Officer, and fulfills his responsibilities through emotional support of the Kinetic Instruction team and our clients.

He agreed to join the team as an intern when Phil adopted him in September of 2018, despite being only 9 weeks of age. At a venerable 4 years old now, he oversees much of the HR operations of the business.

He enjoys long walks in the park, meeting new people, and collecting sticks that are too big for him.